these two related tags is 103.6 billion and 3.6 billion times, many creators share their Halloween elaborate dressing up and preparation under this hashtag. There are other hashtags with high views and engagement that you can keep an eye out for, such as the countdown hashtag #Halloweencountdown (1.8 billion views), #HalloweenIsHere (4.4 billion views). These labels can be used in addition to any label.

　　#Spooky (Ghost) is also a popular tag suitable for major categories, and has reached 20.7 billion views! The hashtag also includes #Spookyseason (11.2 billion). This label has attracted many young people who like the atmosphere of micro-fear while hiding in the comment area, shivering, and constantly scrolling through videos.

Under the popular tags, the number one video with likes today (October 17) is a cute nap blanket printed with a ghost, and the simple video has received nearly 90,000 likes.

home decoration

category Suitable categories: household daily use, such as: holiday decoration materials/ghost toys/LED lamps/party disposable items, etc.; and cooking utensils (such as pumpkin carving knives, cake abrasives, baking machines, etc.).

Popular tags: 1.#halloweenVibes

2. #halloweenparty

3.#Halloweenaesthetic (Halloween aesthetic)

>　　4.#Halloweendiy

5.#HalloweenDecoration

Creative Guide: 　　@glass.manor is a blogger who specializes in selling Halloween spooky decorations on Etsy through social media, attracting many viewers to ask "where to buy" in addition to various Halloween-related decorations that can be found in all corners of the room all year round.

She is also very good at interacting with people in the comments section. In the comment area, the user said that "the black cat knows how to do the assignment work", she said: "The black cat is the actor who pays", and recorded the tidbits of feeding cat food for this purpose, which played the effect of guiding interaction and re-draining.

In addition, Vibes & Aesthetics of Ambience was recently shared (Vibes & Aesthetic) has also become a popular creative method among young people. Usually these creative bloggers will use creative elements such as candles, lights, and light music, combined with the festive atmosphere or specific themes, to create freely, and edit aesthetic videos that are beautiful, quiet and comfortable, giving people a healing feeling. In this kind of video, you can implant home decorations, kitchenware, etc. that are being sold, and it will have a good effect. Often these videos also appear with season tags. Figure 1 shows #Fall and #Autumn of the popular tags.

blogger@yrsudio.co.uk She is very good at creating such videos, and she has recorded several short videos for Halloween covering DIY desserts, decorations, hiking and other scenes. On her account page, there is a link to her website, Etsy shop, which mainly sells handmade soy candles.

In addition to home decoration, sharing your DIY Halloween-themed food is also a must-have ritual for the holiday. Everyone shows their brains and hands-on ability by baking cute sweets of the ghost class, suitable for bringing goods cake abrasiveware, kitchen supplies, kitchen appliances, party disposable tableware, etc. Often, these tags can also be used in conjunction with #Pumpkin.

makeup/drag

category Suitable categories: beauty products, costume props

Popular tags:

1. Challenge list label: #FunnyHalloweenCostume2022

2.#HalloweenCostume

　　3. #HalloweenMakeUp

　　4.#HalloweenLook

　　5. #HalloweenCosplay

Creative Guide:

Halloween drag can be funny, scary, sexy... It is a test of everyone's creativity and hands-on ability.

In terms of specific makeup, Europeans and Americans like to create by contrasting and recording the makeup process before and after, and bringing cosmetics (especially eye cosmetics) is a very good time. Common makeup includes: clown makeup, witch makeup, zombie makeup, etc.

Sharing creative outfits is also a very popular trend. @my.amazon_finds, the group of drag traffic cones shared has nearly 2.5 million likes and nearly 30,000 replies. Users can find the link on the account homepage to make a purchase.

Group drag and couple drag have become a popular trend on T-Tok, attracting more attention than solo cross-dressing. Fashion blogger @classycleanchic shared his Halloween-themed drag with his boyfriend and pets, and also received millions of likes.

Guidelines and precautions

for short videos High-quality short videos need to meet the "6 basics":

1. Clear image quality, normal exposure

The quality of the video content needs to be clear, the exposure is normal, the brightness is appropriate, and the skin polishing is not excessive.

2. Do not obscure key information

Captions should not obscure key content (such as faces, brand information, product details). Don't add important information to the edges of the video, especially the avatar button on the right and the copy in the lower left corner.

3. Good sound quality, stable vocals

The dubbing is clear, the sound quality is stable, the background music should not be too noisy, and you can use Capcut/clipping for text-to-speech dubbing.

4. The background is clean and neatly

arranged 5. Stable picture, smooth playback

Make sure the video is smooth and does not freeze , to avoid shaky picture when shooting, you can use fixed equipment such as gimbal.

6. Live appearance, fluent in foreign language

Encourage real people to appear on camera to create a sense of trustworthiness and ensure fluency in foreign languages.

Without touching any violations, quality videos get better traffic. Usually the biggest impact on traffic is affected by the following factors